Main Content

SHINE Programme

The SHINE Programme is the Council’s principal business support and growth programme. The programme is continuing to deliver and provide  mentoring support and specialist business advice to help businesses to navigate through the current COVID—19 crisis.  

The SHINE Programme

The SHINE Programme is the Council’s principal business support and growth programme. The programme is continuing to deliver and provide  mentoring support and specialist business advice to help businesses to navigate through the current COVID—19 crisis. The programme is open to companies with less than 50 employees located in the Ards and North Down Council area.

The SHINE Programme provides:

  • Support the creation of new sustainable jobs
  • Refer businesses to Invest NI
  • Support businesses to become more competitive
  • Promote business growth and innovation
  • Provide accessible and need driven support

The Shine Programme provides tailored and specialist business support to micro and small enterprises to support the development of a more prosperous economy within the council area. This project is part funded by Invest Northern Ireland and the European Regional Development Fund under the Investment for Growth and Jobs Northern Ireland (2014-2020) Programme.

    The SHINE Programme provides support in areas of;

    • Business Management; tendering, strategic planning, management techniques,
    • Marketing; Market Research, Marketing Planning, Effective PR, Sales Development,
    • Finance; Cash Flow, projects, book keeping, cost reduction, cost/price analysis,
    • R&D; New product development exporting, change management, product research,
    • Online Marketing; website design, SEO, Social Media, email marketing, Google Adwords
    • Operations; production management, process planning, quality accreditation, green management                                  

    For more information on the programme contact Sharyn McMaster at sharyn.mcmaster@ardsandnorthdown.gov.uk or Maura Bettes on maura.bettes@ardsandnorthdown.gov.uk.

    LinkedIn Follow on LinkedIn

    Participant Testimonials

    Tracey Jeffrey

    Tracey’s Farm House Kitchen producing home baked goods from her family home in Killinchy.  Tracey started her business wanting to attract international visitors to the amazing food and drink offering in Ards and North Down.  Tracey needed support in Digital Marketing in an area that she feels she is lacking in skills.   Through the programme mentoring Tracey has developed her website and social media audience where 90% of visitors were booked on-line from as far as USA and Canada.

    Credit: Ards and North Down Borough Council

    William "Bill" Mayne

    William, from Bullhouse Brewery specialist and flavourful Craft Beer producer from his family home outside Newtownards.  William started the programme in April 2019 and worked with a business mentor where he could bounce ideas and use as a sounding board while putting focus in areas that help to drive growth.

    Credit: Ards and North Down Borough Council

    Adam Stanex

    Adam, owner of Northern Card Game who specialise in retailer board games, trading games and various hobby games.  Adam started his business initially by developing a website and has now grown and developed into a retail shop in Newtownards.  The Shine Programme added value to Adam’s business by increasing his knowledge in managing stock levels, how to optimise his SEO and appear higher on google rankings.

    Credit: Ards and North Down Borough Council

    “Participating on the Shine programme has been fantastic for my business. I have received great support from my mentor John Hughes. 

    John has helped me gain a better understanding of my target market and has helped me achieve SMART goals through business development and looking at different business  strategies. I would recommend this programme to any small business who is stuck in a rut or new to the market looking for support, guidance  and advice”

    - Michelle Tyson, Tyson Wilson Recruitment Ltd

     Shine information sheet

    Find out more

    To find out more about the SHINE programme and how it can help your business, contact Maura Bettes.