Main Content

Defining Your Markets and Understanding Your Customers

The fourth webinar in the E-commerce Journey will give attending creative entrepreneurs the opportunity to hear from a respected business professional on the subject of marketing, and how a market can be defined specific to the needs of the business ...

 

Event Details

When
18 November 2020 10:00 – 12:00
Venue

Online

About the event

Successful E-commerce channels are often characterised as having well thought out, effective marketing plans. Key to this is understanding who exactly the market is. 

This webinar will give attending creative entrepreneurs the opportunity to hear from a respected business professional on the subject of marketing, and how a market can be defined specific to the needs of the business. 

Attendees will come away with an understanding of the available resources for researching markets and how to target these markets effectively. The event will cover how to profile existing customers, how to grow sales with new customers and how to measure success in a way that provides value to future marketing.  

Creative business attendees from the Ards and North Down Borough Council area that register and attend will also have the opportunity to complete an expression of interest to receive 1 hour of one-to-one mentoring. This will be with the speaker on a date to be arranged. 

Registration

Registration for this event is essential. Once registered, you will receive a link to the webinar prior to the event. When registering, you will have the option to register for all the events in the 'E-Commerce Journey'.